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Siwaphon Sanguansiriluk

Associate

Siwaphon is an Associate at Principle Law and Advisory with broad expertise in corporate and commercial law. He advises both local and international clients across various industries on legal matters throughout the business lifecycle, including company incorporation, cross-border transactions, commercial contract negotiation, and regulatory compliance.

His focus areas include corporate structuring and governance, business and equity acquisitions, contract drafting and negotiation, startup and SME compliance, and legal due diligence for mergers and acquisitions. He also has experience in the hospitality and technology sectors, including hotel management agreements, technical service arrangements, and transactions involving digital assets and blockchain businesses.

Education
  • Bachelor of Laws (LL.B., Second Class Honors), Kasetsart University, 2023

  • Lawyer License, Lawyer Council of Thailand

Representative Transactions
  • Represented a leading Thai franchise restaurant chain in the acquisition of multiple restaurant brands across Thailand. The transaction involved negotiating acquisition agreements and coordinating staggered closings to expand the client’s brand portfolio and market presence.

  • Represented a listed IT service provider in conducting legal due diligence on a blockchain technology company in connection with a potential equity acquisition. The scope included review of regulatory status, licenses, key assets, and employment issues.

  • Assisted a prominent spa and onsen operator in drafting and structuring a comprehensive spa and onsen management agreement and ancillary agreements covering brand usage, operational support, and service standards.

  • Represented a foreign agricultural company in acquiring a 30% equity stake in a Thai producer of organic coconut flower-based products. Reviewed and negotiated SPAs, SSAs, and SHAs as part of the client’s strategic expansion in Southeast Asia.

  • Represented a luxury Thai wellness and beauty brand in the sale of its business via an asset purchase transaction. Advised on negotiation and amendment of transactional documents and employee transfer procedures.

  • Represented a technology company in a dispute resolution involving several counterparties, including drafting and negotiating a settlement agreement to achieve an amicable outcome.

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